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» Preparing Your Website For Search Engine Robots
By Maryam Piracha | Published 11/27/2006 | SEO | Rating:
While overstuffing a page's meta tags used to be enough a few years ago, today's search engines all but ignore these tags. So now's the time to unlearn everything you've learnt about preparing your website for search engines.

If you follow our list of prepared guidelines, it will be a stepping stone to the newer search engine optimisation technologies...
» Better Execution Speed by Optimizing JavaScript
By Rajesh Pandita | Published 11/26/2006 | SEO | Rating:

Meet JavaScript - a scripting language parallel to AppleScript, VBScript and Unix's shell scripting languages, designed by Netscape to be used in tandem with HTML (and XHTML) to deliver more dynamic web pages. Although analogous to full-fledged programming languages such as C, C++ and Java, JavaScript does not call for the understanding of the underlying structure of the program - thus constrained in a manner, yet functional and widely used.

» Flash Content that Ranks High on Google
By Rajesh Pandita | Published 11/24/2006 | SEO | Rating:
A fashionable tool in the hands of the web designers to deliver eye-catching and user-friendly websites for visitors, Flash is widely used and appreciated - but only by the web designers and visitors. While users enjoy surfing through flash-enhanced sites, the search engines fail to reward their usefulness appropriately. Nevertheless, Google is one exception to the rule among search engines that ranks flash pages. In other words, Google provides web designers the scope to optimize flash pages so as to appear higher in Google’s Search Engine Ranking Pages (SERP).
» RSS – new key to effective web marketing
By Rajesh Pandita | Published 11/24/2006 | SEO | Rating:

More than ten years old, Really Simple Syndication or Rich Site Summary (RSS) has managed to catch the fancy of various net users only recently. Everybody is realizing the far-fetching advantages that may accrue by using RSS.  So much so that a nominal section of net users have neglected their browsers in favor of the RSS feeds.

» Web Directories and Their Role In SEO
By Ernie Lonardo | Published 11/21/2006 | SEO | Rating:
Although you may not know what a web directory is, chances are you've used one in some form. Essentially all a web directory is, is a website that categorizes websites for easy viewing. Before search engines were the force they're now, the most common way surfers located websites was by using web directories such as the Yahoo Web Directory.


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