http://www.dotdna.com/publish en-us http://www.dotdna.com/publish N/A info@dotdna.com Sun, 07 Sep 2008 08:50:38 -0400 20 http://www.dotdna.com/publish/articles/42/1/5-Essential-Tips-for-Branding-Your-Website-Business/Tips-for-Branding.html Branding is all the buzz in today's rapidly changing e-world where despite a slightly sluggish economy and uncertainty around the globe, an increasing number of people are spending their time online. Which is why the importance of branding isn't just limited to the big fish but stands to include small-time entrepreneurs as well.So just what is branding, anyway? Branding's purpose is to... maryam@web-karigar.com (Maryam Piracha) Mon, 27 Nov 2006 00:00:00 -0500 http://www.dotdna.com/publish/articles/40/1/Developing-a-quotMashupquot-Website/The-Benefits-of-Developing-a-quotmashupquot-Website.html Ask anyone what a "mashup" is and they might think it's the latest in a series of exotic drinks, or maybe a car wreck after an accident. But despite it's name, the technology is opening up an entirely new market.Simply put, a mashup takes content from several different websites and combines... maryam@web-karigar.com (Maryam Piracha) Mon, 27 Nov 2006 00:00:00 -0500 http://www.dotdna.com/publish/articles/38/1/Web-Design-Considerations-for-Mobile-Devices/Web-Design-Considerations-for-Mobile-Devices.html In an age of fast moving technology, mobile devices and the opportunities they bring are bringing new dimensions to traditional marketing approaches, from merging media with the web and now to mobile devices. Text messaging is already an establishing venture and bringing in keen opportunists from all areas of the globe.When you first decide to take your website to a mobile device be it PDA or common... maryam@web-karigar.com (Maryam Piracha) Mon, 27 Nov 2006 00:00:00 -0500 http://www.dotdna.com/publish/articles/37/1/Negotiating-a-Contract-Price-with-a-Website-Design-Company/The-Right-Price-for-the-Right-Company.html One of the key components of selecting the right website design company is negotiating the right price before finalising the contract. It needs to be within the budget whle still maintaining all the elements of corporate design and development. Although there are no hard and fast rules, we can provide you with a loose guide which you can then adapt according to you requirements and preferences. maryam@web-karigar.com (Maryam Piracha) Mon, 27 Nov 2006 00:00:00 -0500 http://www.dotdna.com/publish/articles/28/1/Why-Your-Online-Business-Needs-a-Mailing-List/Why-Your-Online-Business-Needs-a-Mailing-List.html The most easiest and effective method of earning money online is by having your existing customers spend money multiple times. A lot of us spend a great deal of time and effort on trying to attract new customers that we neglect the ones we already have. ernstermail@gmail.com (Ernie Lonardo) Tue, 21 Nov 2006 00:00:00 -0500 http://www.dotdna.com/publish/articles/26/1/Website-Traffic-Tips/Website-Traffic-Tips.html For the most part, designing your very own website is an exciting experience. You may have all these great ideas and plans, and when you finally complete the website and launch it, expectations are high. Unfortunately what happens in most cases, is after launching a website, very little traffic will come through and the person who made the site gives up after a week or so thinking "maybe it wasn't such a great idea after all". ernstermail@gmail.com (Ernie Lonardo) Tue, 21 Nov 2006 00:00:00 -0500 http://www.dotdna.com/publish/articles/25/1/Choosing-a-Shopping-Cart-Thats-Right-For-You/Choosing-a-Shopping-Cart-Thats-Right-For-You.html If selling goods online, you're not going to get very far without a shopping cart. Before going any further, a common misconception when it comes to shopping carts is that they perform the whole purchasing process - from ordering your product to your money being sent to the seller. ernstermail@gmail.com (Ernie Lonardo) Tue, 21 Nov 2006 00:00:00 -0500 http://www.dotdna.com/publish/articles/24/1/Article-Marketing-Tips/Article-Marketing-Tips.html Article marketing is quite a recent method of viral marketing and can be extremely powerful if used correctly. Money may make the world go round, but it's information that makes the Internet go round. A nicely written article can become a wild viral tool which can attract new visitors to your website in no time. ernstermail@gmail.com (Ernie Lonardo) Tue, 21 Nov 2006 00:00:00 -0500 http://www.dotdna.com/publish/articles/17/1/Why-Choose-In-house-Hosting/Why-Its-Better-to-Choose-a-Web-Designer-who-Offers-In-House-Hosting.html Often when it comes to hosting, there are a lot of options out there and you might end up spending a lot of valuable time looking for an appropriate package. This article outlines why it’s better to choose a web designing firm that offers in-house hosting services and what you need to know to get the most out of your package. maryam@web-karigar.com (Maryam Piracha) Fri, 03 Nov 2006 00:00:00 -0500 http://www.dotdna.com/publish/articles/15/1/Online-Petitions-Can-Be-a-Powerful-Tool-for-Your-Cause-While-Promoting-Your-Website-to-Millions-of-Viewers/Online-Petitions-Can-Be-a-Powerful-Tool-for-Your-Cause-While-Promoting-Your-Website-to-Millions.html Everybody has an issue for which they believe in strongly. The kind that when someone makes light of it or proffers a baseless opposing view every fiber in your being snaps to attention.  It could be of religious, humanitarian or political nature, regardless it’s almost guaranteed that everyone feels strongly about something... steve@dotdna.com (Steve Rangel) Thu, 28 Sep 2006 00:00:00 -0400 http://www.dotdna.com/publish/articles/14/1/Using-Google-Mobile-Ads-and-the-Provision-of-Impulse-Based-Local-Services/Using-Google-Mobile-Ads-and-the-Provision-of-Impulse-Based-Local-Services.html The 800-pound search engine gorilla is at it again, shaking things up in the virtual world.  This time it’s extending the reach of Adwords –its billion dollar contextual advertising system –to mobile devices.  Google’s new Mobile Ads system delivers two short lines of text and a third line containing a destination URL (and an optional “call” link that dials the advertiser’s business) to mobile phones and wireless PDAs.  The text-based ad can be used to target mobile users in the United States, the United Kingdom, Japan, and Germany... steve@dotdna.com (Steve Rangel) Tue, 26 Sep 2006 00:00:00 -0400 http://www.dotdna.com/publish/articles/13/1/Web-Marketing-for-Real-Estate-Agents/Web-Marketing-for-Realtors.html Real estate is all about marketing, and if you don’t have a good PR, the ship has already sunk before hitting the ocean. And one of the key sources of marketing is the Internet, where every consumer household has at least one workstation connected to the web. There are a variety of options available as part of the web marketing package... maryam@web-karigar.com (Maryam Piracha) Mon, 04 Sep 2006 00:00:00 -0400 http://www.dotdna.com/publish/articles/12/1/Social-Bookmarking--Other-Strategies/Social-Bookmarking-And-Beyond.html We have discussed everything pertaining to social bookmarking, its features and the tools and applications that are used in conjunction with it. We now turn our attention to the marketing technologies that can enhance an implementation of social bookmarking. The past two years, has shown an upward spiral of social bookmarking websites and thanks to Google’s recent Jagger update, it has been proven that social bookmarking websites rank on the first page of SERPs (Search Engine Results Pages). Because of the increasing widespread popularity of this service, a wide variety of users utlize the service translating into hundreds of links and categories relating to every number of topics imaginable on the Web. maryam@web-karigar.com (Maryam Piracha) Mon, 04 Sep 2006 00:00:00 -0400 http://www.dotdna.com/publish/articles/11/1/Social-Bookmarking-Marketing-With-A-Little-Help/Social-Bookmarking-Marketing-With-A-Little-Help.html In the earlier two sections of this vast topic, we’ve discussed what social bookmarking is and the tools used to enhance it’s appearance and implementation on the web. Now we turn to the marketing perspective. This articles discusses the role social bookmarking plays in marketing, and how you can get it to work for you. maryam@web-karigar.com (Maryam Piracha) Mon, 04 Sep 2006 00:00:00 -0400 http://www.dotdna.com/publish/articles/10/1/Social-Bookmarking-The-Truth-IS-Out-There/Social-Bookmarking-The-Truth-IS-Out-There.html Now that we’ve discussed what social bookmarking is and how it works, let’s take a look at what kinds of tools are out there. The article that follows contains an analysis of the current social bookmarking websites catering to each market niche. We’ve split them into different categories – media, mashups (combining other features besides social bookmarking), web-oriented (web top) and miscellaneous tools. Each category’s tools will be dealt with individually... maryam@web-karigar.com (Maryam Piracha) Mon, 04 Sep 2006 00:00:00 -0400 http://www.dotdna.com/publish/articles/9/1/Social-Bookmarking-An-Introduction/Social-Bookmarking-An-Introduction-Part-1.html So you want to add social bookmarking to your website. After all, it’s the next big thing according to all the hype you’ve been hearing. But what exactly is social bookmarking, and how does it stand to benefit your website? Before you jump in, eyes wide shut, ensure you know everything there is to know about the technology and its benefits from a marketing perspective. The series of articles that follow will present a detailed look at the technology and how it can be used to benefit you and your company. maryam@web-karigar.com (Maryam Piracha) Mon, 04 Sep 2006 00:00:00 -0400